Can film as a medium support the development of ideas and techniques Essay

Can film as a medium support the development of ideas and techniques of representation on architecture - Essay Example Freed from realitys financial, logistical and legal constraints, cinema is an ideal medium that has been created for utopian visions and different approaches to architectural design. The power of film has helped to bring architectural ideas closer to a broad public, in such films as The cabinet of Dr. Caligari or Metropolis. The 20th century has experienced a shift from an attitude towards consideration of time and space. Therefore space was characterised by physical boundaries while time was continuous, both of which were defined by the stability of the structure. They were also characterised by closed systems consisting of universals free of an individual’s familiarity. The newly-found experience of space and time stood for multiplicity, fragmentation, or rather an open system free from universal continuity recognising the independence of the individual’s perceptions. The important experience was first demonstrated by the works of art forms of the early twenties, which included the simultaneity that is present in Futurism, Cubism, as well as the thriving film industry, which is covered in this paper. The proposal that time and space are intimately and inherently enjoined means that the likelihood of enjoining those forms of art is conventionally understood as spatial of the temporal. Whi le the features of a sound are straightforwardly affected by the space in which it is contained, the recognition of an image can only be understood as time passes by (Awan, Schneider and Till, 2011). The image, which is mobile, is the means through which space and time are inherently combined by means of motion, image, and sound. The moving image is capable of stimulating expectations, memories and presenting simultaneous occurrences in the presence of nonlinear division of space and time. As the new knowledge of space and time becomes stronger, the past, present and future can all be featured in any

Principles of Finance Essay Example | Topics and Well Written Essays - 1750 words

Principles of Finance - Essay Example According to the paper the total cost of a project consists of cost of capital, assets, labor expenses, intermediate resources, staff salaries and production expenses among others. Costs can be in different forms, such as real, nominal, primary, secondary, associated expenses and project expenses among others. Hence, while appraising the equipment and facilities manufactured by Danforth Limited and Donnalley Limited, one would have to compute as well as compare the costs involved in both of them. The product of the company that involves relatively less expenses should be chosen over the other.  This discussion stresses that if the scenario is such that the rejection of Dynamo project by Radiant Laundry would lead to the introduction of an identical product by a direct rival, then Radiant Laundry should take a decision on it on the basis of a time period more than 10 years. This is because this project is not viable when considered for a period of around 10 years. Moreover, another imperative point to be considered by Radiant Laundry is the redundant effect the rival’s product would have on its sales figure. If the introduction of a similar product by a direct rival dose not hampers the sales of Radiant to a large extent, then the company should avoid taking up the Dynamo project.  The following segment of the paper focuses on the sensitivity analysis of the project’s NPV on to annual net cash flows and cost of capital individually.... Additionally it has been ascertained that the estimated salvage value of the facility after 10 years would be equivalent to $80,000, which is much higher than that of Dansforth Limited’s equipment. Furthermore, the economic life of Danforth Limited’s equipment facility is only 5 years while that of Donnalley Limited is 10 years. This implies that during the 10 years time frame, the total cost involved with the purchase of equipment from Danforth Limited would be doubled. Consequently, the total costs over the project life of 10 years for Danforth Limited would be more than that of Donnalley Limited by $2 million. Hence it would be advisable for Radiant Laundry Products Company to purchase the specialised equipment and packaging facilities from Donnalley Limited. Analysis of Cash Flow Capital budgeting choices are supposed to be based on cash flows, instead of accounting profits. Additionally it is the incremental cash flows that are applicable (Broyles, 2003; Polimeni & Et. Al., 1994). Thus, we would compute the additional cash flow that Radiant Limited expects to generate if it implements the Dynamo project. The components for the computation of cash flow for the Dynamo Project are as follows: Investment for test marketing = $1,500,000 Cost of Equipment= $2,000,000 Total Initial Investment = $3,500,000, Cost of funds: 15% Salvage value = $80,000 Economic life= 10 Depreciation per year (at the rate of 30% on the reducing balance basis) Year Rate Value of Equipment Depreciation 1 30% 2000000 600000 2 1400000 420000 3 980000 294000 4 686000 205800 5 480200 144060 6 336140 100842 7 235298 70589.4 8 164708.6 49412.6 9 115296.0 34588.8 10 80707.2 24212.2

Sensory Evaluation Essay Example | Topics and Well Written Essays - 1750 words

Sensory Evaluation - Essay Example (Gatchalian , 1975) Difference - The easiest to conduct and analyze. The method involves the presentation of a set of samples one at a time, in equally spaced intervals. Only one stimulus is being evaluated at any one time. A single sample is presented at a time but evaluation is passed on several samples which are successfully presented. Evaluation is based largely on pre-established "memory standards".(Pangborn, 1967) The first sample to be evaluated, coded "A" is the standard. The preceding samples will be identified whether it is same as sample coded "A" or "Not A" while memory is relied upon acquaintance with the "standard" would reduce the wide time elapsed needed for recall. This method can be used by expert tasters or consumers for product acceptance tests. This test is utilized in conditions where products of heterogeneous properties are to be compared for one homogeneous quality, e.g. products are different in all aspects except flaws. This test is used for product development, product compar ison and storage stability. Paired or Two-Sample Test Method - Two samples are presented at any one point for evaluation. Samples in pairs presented successively for evaluation. The panelists are asked if they find a "difference" or "no difference" between the pair of samples presented. Analysis of the results will establish if a difference exists between samples. If there is a difference, further tests could be done to establish the extent of the difference. This test can be used in the panel selection and in regular monitoring of the panel sensitivity. This test is used for product development and evaluation and product comparison. This test can also be used in the determination of the threshold difference. Duo-Trio Test - This method is a modification of the two sample and triangle tests, or a combination of single sample and paired comparison tests. Three samples are used, two of which are alike as in the triangle test. However, in this test, the control/reference sample is made known to the panelist and he is then asked to pick the sample similar to the control/reference. This test is used for difference tests needed in quality control to determine variations between batches of production; stored and fresh products and for product improvement and development studies. The Triangle Test - This method utilizes three samples at any one time with two of the samples being identical and the third different. The latter is the unknown. This test is used mainly for product development and improvement and quality control. This is used in storage studies and product improvement activities. This test can also be used for panel selection and training purposes and in instrument correlation. Category or Descriptive Sensory Test Hedonic Scale method is a measure of acceptability gauged from consumer reaction in terms of their degree of like or dislike for a given product under a given set of conditions. The evaluators' reactions are indicated by descriptive words on a scale. This test is used to detect small differences in the degree of liking for similar foods and to detect gross differences even when time, subject and test conditions are allowed to vary. (Amerine, et. al., 1965) Ranking for Preference or Consumer-Type Test - In this method, different samples are usually presented for preference judgment to untrained panels. This test is used

Practice reflections essay Example | Topics and Well Written Essays - 4000 words

Practice reflections - Essay Example An acute ward is a relatively chaotic place with rapid turnover and different levels of psychotic intensity that needs every sane attempt to engage closely with madness. So we can see and hear different behaviors and different stories in a variety of communication patterns. The only thing that an acute nurse maintains is tact and respect to the patient's person to maintain order and avoid abuse in any form. I was struck by the variety of scenes and hope these people will get back to reality and live a normal healthy life. My third placement was at an elderly care where most of them are sick of Alzheimer or Korsakoff syndrome. It was a different scene then. Everything seems to be quite and we seem to get the cooperation of the patients. But we have to make sure we attend to their personal needs and really have to monitor their medications and activities. Alzheimer's disease affects their control for thought, memory, and language and so they have trouble remembering recent events or the names of familiar people or things in their lives. Even the simple tasks of combing their hair or brushing their teeth or even taking a bath are being forgotten by them. They have problems speaking and understanding that they just wander or sit still when their moods are not being aggressive or anxious. I can just smile recalling the repetitive inquiries for my name. I can just smile recalling giving multiple and same line of introductions to these patients. It is like taking care of big babies. The most unpleasant part is cleaning them after they defecate. For sure the smell is not the same as those of the babies. Taking every scene I encountered lightly and with openness of heart and mind will make me want to help them and express forms of sympathy to their medical conditions. I wouldn't want to be a member of these wards, by the grace of God, no. It is too much to bear being a patient and too much emotion of hurt and stress thinking about the provision of care for these patients in the part of the family or relative. Korsakoff's disease level with Alzheimer's in memory loss due to dietary deficiency of Thiamin or Vitamin B1. It creates damage to several brain areas that is critical to memory. All the same they tend to ask your name every encounter. There were numerous staff approaches in maintaining therapeutic treatment and in establishing therapeutic relationship. We have to get their trust and maintain a friendly atmosphere between us so they cannot be too aggressive or violent whenever they dislike something especially with patients placed in the acute wards. I have noted and cared for some patients from the time of their admission until their discharge. In my four weeks assignment placement, I can see that some have come back and was readmitted again. We are being listed for reflections sessions as part of the placement under practice facilitators. At the wards, we also have mentors and been given Practice Based Assignments (PBA) papers. Here we discuss and reflect what we have seen and learned from the ward, an open forum in cases of clarifications of some issues until they get to sign our individual PBA's. For their respective care delivery, we are just observers and taking notes of the medications and techniques on how to inject

Strategic Military Intermodal Transportation Essay

Strategic Military Intermodal Transportation - Essay Example These are all geared towards providing the Command's clients with excellent and time-effective service. USTRANSCOM provides a daily service to American warfighters. As such, it strives towards providing an integrated and synchronized deployment and distribution system under unified command. As such, it is the Command's role to work closely with the Department of Defense (DOD) in order to provide warfighter support. The DOD transformations towards integration and unification are part of the USTRANSCOM Distribution Process Owner initiatives. Specifically, according to the Transcom.mil Web site, military assets are valued in excess of $52 billion; these include 87 ships, 1,269 aircraft, 2,150 railcars and other equipment. Infrastructure is in the range of $1.4 billion. Its wartime human resources comprise 51,853 soldiers on active duty, 88,089 of reserve force and Guard, and 16,606 of civilian personnel. Commercial partners provide equipment such as aircraft and vessels in the Civil Reserve Air Fleet (CRAF). The Voluntary Intermodal Sealift Agreement also provides access to various resources controlled by civilian entities. These are used to provide 88 percent of U.S. land transport, 50 percent global air transport, and 64 percent of global sea transport. As mentioned, the Command conducts its operations on a worldwide scale, on a daily basis. According to Transcom.mil, an average week sees more than 1,900 air missions and 10,000 ground shipments across 75% of the world. B. USTRANSCOM Component Parts USTRANSCOM operates by means of various component commands, each focused on a specific aspect of the Command's operations. These include the Air Mobility Command, The Military Sealift Command, and the Military Surface Deployment and Distribution Command. The first is located at the Scott Air Force Base, Illinois, the second in Washington, D.C., and the third in Alexandria, Virginia. Specifically, the function of the Air Mobility Command (AMC) is to provide services such as strategic and tactical airlift, refuelling, and aeromedical evacuation. In this way, the AMC enables the deployment, sustenance, and redeployment of U.S. forces. Because of its wide reach via commercial contracts through programs such as CRAF, the AMC is able to provide swift response. Special duty and operational support aircraft, such as Air Force One, also function under this component of the Command. The Military Sealift Command (MSC) provides sealift transportation for the same purpose as those of the AMC: to sustain and deploy U.S. forces where these are needed, and where they are most easily reachable by sea. The MSC comprises both government-owned and chartered ships under VISA contracts. The main function of these ships is to move unit equipment from the United States to operation posts throughout the world. In addition to these, the MSC also commands prepositioned ships throughout the world. These are placed in strategic locations in order to provide equipment and supplies to the Army, Navy, Marine Corps, Air Force, and the Defense Logistics Agency. In order to provide fast and efficient service, these ships remain at sea. This reduces response time, especially for urgent needs. The function of the Surface Deployment and Distribution Command (SDDC) is to provide ocean terminal, commercial ocean liner and traffic management services to U.S. forces on a global basis. As such, the SDDC is mainly

Management Communication Essay Example | Topics and Well Written Essays - 250 words - 1

Management Communication - Essay Example c. Given your reputation for hiring the coolest cats in town, the big question is why the heck don’t I work there yet? I’m driven, way smarter than average, and would feel right at home in Vegas, baby! d. In addition to being an enthusiastic Zappos’ customer, I am also a customer service professional myself. A brilliant idea came to me last week while I was having yet another satisfying moment with your customer support crew: I want to be part of the team that can create such positive experience for customers. The fourth applicant has the most appealing application message that really attracts attention. The applicant has used words that touch on the current customer service at the company, being a loyal customer, and is already aware of the kind of service required f employees at the company. 2. You like to put applicants at ease right away, so you usually start interviews by asking an offbeat question to break the tension while also prompting the candidate to reveal something about his or her personality and knowledge. Which of these questions would you choose to start an interview? The most appropriate question to start an interview would be the one that aims at determining the level of commitment that an applicant is willing to demonstrate towards the job if selected. For instance, the question (b) suggests a tough task that can either attract negative response, a tactical answer, or completely positive one. 3. Zappos likes employees who can think on their feet, even when faced with outlandish questions and circumstances. Which of these questions would you use to judge a candidate’s ability to grasp a problem and begin developing a solution? a. You are a scientist with the Environmental Protection Agency, specializing in toxic wastes from electronic products. You’re testifying before a congressional committee, and a senator wants to

File Assignment Example | Topics and Well Written Essays - 250 words

File - Assignment Example The standard of living is then advertised to the society. The society eventually takes up the new trends and starts to live them (Sandhusen, 12). This way, marketing delivers the standard of living to the society. The statement means that through marketing, other people are able to see value in a product that has been developed by another individual or firm. This is because; through marketing, the information related to the qualities, need and use of the product is passed on to others who may not have been aware of the existence of the product or its uses (Sandhusen, 47). This way, the value of the product is created in the minds of others. Exchange theory is a hypothesis postulating that social exchange builds human relationships through a tradeoff by the humans based on cost and benefit evaluations (Sandhusen, 17). Exchange theory is marketing’s most difficult task, since marketing must show the target audience how the product or service being marketed will benefit the audience in exchange of their monetary value. If marketing does not manage to show the target audience that the benefit conferred by the product or service is of equal value, then the target audience will not be persuaded to